Oh, my God. Look at this line. I knew we should have gotten here sooner, but, no, I had to be a good person, I had to carry that torso man on the skateboard up the subway stairs. All this is for a croissant and a doughnut? Those things already existed. Where was all the fanfare when I combined the sleeping pill with the morning after pill and called it the "sleep-through- the-morning-after" Pill? How did these things get so popular? There's no science to this trend stuff. It's all decided by one bitchy gay guy typing in his room, making it all up. Well, then we have to do some trend research. We've got to figure out how to make Max's homemade cupcakes the next cronuts. I hate all these stupid trends. Cleanses, cronuts, condoms. Excuse me, sir, My name's Caroline. I'm a trend researcher. I'm Chuck. I sell magnets. What made you want to spend an entire day in line for cronuts? I like croissants. I like doughnuts. I'm a fat guy. It all adds up. That's true. You are a fat guy. And there's a doughnut shop right across the street.