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41. Television sport programs on weekend afternoons .
A. result in more sport event
B. get more viewers to play sports
C. make more people interested in television
D. bring more money to the television networks
42. Why would weekend afternoons become dead time without sport programs?
A. Because there would be few viewers
B. Because the advertisers would be off work
C. Because television programs would go slowly
D. Because viewers would pay less for watching television
43. In many families, men make decision on .
A. holiday trips
B. sports viewing
C. television shopping
D. expensive purchases
44. The ratings are not important for golf and tennis programs because .
A. their advertisers are carmakers
B. their viewers are attracted by sports
C. their advertisers target at rich people
D. their viewers can afford expensive cars
45. What is the passage mainly about?
A. Television ratings are determined by male viewers
B. Rich viewers contribute most to television companies
C. Sports are gaining importance in advertising on television
D. Commercial advertisers are the major sponsors of sport events
