Unit 13 Presenting a product or service

Saying it accurately

Complete Steve's presentation using the followingphrases.

1.I want to tell you today about... /My talk today is about...
2.Firstly, I'll demonstrate... Then, I'll outline... Lastly, I'll show you... /First of all, Next, And finally, I'll...
3.Moving onto my next point, ... /Let's look now at...
4.What are the advantages of...? /Why is this important? Because...
5.In conclusion, ... /To sum up,...
6.If anyone has any questions, I'd be happy to answer them. /Please feel free to ask questions.
7.I'm pleased you asked that question. /That's a good question.

……………………………………Telesmart, a new communications package we're offering to our loyal customers …………………………………… demonstrate how it works. …………………………………… outline the advantages compared to other packages available …………………………………… show you how it can benefit your business …
…which means that you can combine all your business communications in one single package. …………………………………… Because it is much more straightforward than having a number of different providers for each service …………………………………… how much money this can save you every year...
...and so, ……………………………………, Telesmart is a convenient way of saving you money. Thank you for your time. Now over to you. …………………………………… .

Saying it clearly

Listen to an extract of Steve's presentation on TAS 4. Note how Steve's intonation is varied, which makes the presentation interesting to listen to.

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Saying it appropriately

The way you deliver your presentation is almost as important as what you say. Listen to the presentation on Telesmart. Tick the statements that are true about the speaker's style of delivery.

1.The presenter sounds confident and self-assured.
2.She sounds nervous and uncomfortable.
3.She sounds bored when talking about her product.
4.She sounds passionate when talking about her product.
5.The presentation is slow and boring.
6.The presentation is well-paced and easy to follow.
7.The presentation is rushed and hard to follow.

Get speaking

Prepare a presentation on a product or service of your company, include its features, advantages, and benefits.