Lesson 12 Dialogue Smarter, not HarderWow, Hunter, things have changed so much in the last ten years. Nowadays, we compete not simply with domestic competitors but firms everywhere from Copenhagen to Mumbai.So true! On the one hand, technology and trade have boosted performance and made our products more ubiquitous. On the other hand, the advent of technology has brought us head-to-head with so many companies globally.Sure, technology in production, communication, and design has become swift and nimble. We can turn out a new product twice as fast as before.Yep, using technology is surely a no-brainer, but we need to make sure that we always have new ideas on the horizon. Plus, we should always be on guard against becoming complacent.That's right. Not checking our weak spots could lead to big problems. Furthermore, this year's hot-seller could languish next year. So, we need to check, recheck, change, develop, and stay energized.Also, a multifaceted attack plan guarantees that if option A fails then option B might work.Being globally competitive emphasizes more than ever the classic dichotomy of one core strength versus many smaller tactics.Exactly. Sometimes, I wish that we had the perfect patent that would make us invincible. Like theyWork smarter, not harder!
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