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Business.
Facebook.
Facebook。
Work in progress.
The stockmarket has lost no time in unfriending the social network.
IT IS still gaining members-there were 955m by the end of June-but Facebook has been losing friends ever since it became a public company on May 18th.
Delays in trading on the frenzied opening day were scarcely the social-networking company's fault.
But not since that first day has the share price closed above its bloated debut mark of $38; and recently it has lurched lower.
It dropped by 8% after hours on July 25th when Zynga, a games company that uses Facebook as a base, reported poor quarterly results, and by another 10% after Facebook's own figures came out the next day.
It has fallen further since. On August 1st Facebook's shares closed at $20.88, the lowest yet (see chart).
New shareholders are not the only ones feeling fed up.
On July 30th Limited Run, a New York platform for the online shops of record labels, artists and designers, said it would delete its Facebook page.
It estimated that 80% of clicks came from "bots"-computers rather than people, but triggering payments to Facebook all the same.
Limited Run added that after it changed its name (from Limited Pressing) Facebook asked it to spend $2,000 a month on advertising to change the name of its page on the network to match.
商业。
逆流中前行。
证券市场正加紧同社交网络解除好友关系。
虽然新用户仍在不断增加――到六月底这个数字已经达到9.55亿之多――但自从5月18日上市以来,Facebook的支持者却在流失。
疯狂的上市首日发生的交易延迟的确不应归咎于这家社交网络公司。
但是自从发行价虚开38美元之后,它的股价就再没有高过这个数字;最近更是屡创新低。
7月25日开盘数小时之后,基于Facebook平台的游戏公司Zynga公布了其糟糕的季度业绩,Facebook的股价下跌8%。而第二天,Facebook自己的数据公开之后,股价更是再跌10%。
从此就一蹶不振了。8月1日,Facebook的股价收盘于20.88美元,上市以来的新低(见表)。
并不是只有新股东们感到失望。
7月30日,来自纽约的为唱片、乐手和设计师搭建的线上平台,Limited Run,宣布公司将删除其Facebook主页。
据估计,其80%的主页点击都是"机器人"所为――电脑操纵而非用户,而他们却一样要为这些点击向Facebook支付费用。
Limited Run补充道,在其改名之后(原先叫Limited Pressing),Facebook还要求其支付一个月2000美元的费用来为网站主页的更名打广告。
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